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When You Became Your Own Media, look what happened!

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by Guy Page

I presented the information below at a lively, well-attended public forum Saturday night in Colchester. The next day I posted it on VDC.

And….wow!

Monday morning, I really screwed up the Chronicle daily edition. Not only did I forget to post the most newsy story (oops!), I forgot to post the daily edition to Facebook and Twitter. Mondays generally not being the hottest reading day anyway, I settled in for a pretty mediocre reader response, with only myself to blame.

And boy, was I surprised! The views started to climb early in the day and just never stopped. But Wednesday night we had already recorded an “average” week of views and visitors in just three days.

What the heck just happened, I wondered. Happy! Thankful! But….wondering.

Then it hit me. You had Become Your Own Media.

Apparently a good number of Chronicle readers decided they, too, were tired of the important news getting relegated to the back pages of Section F, figuratively speaking, of Vermont’s news consciousness. So they started sharing, and sharing, and sharing Chronicle news on Facebook, on Twitter, and forwarding their emailed daily edition to family and friends.

To those of you who did – Thank You. Please keep it up! To those of you who are wondering what this social media sharing thing is all about….. see below.

I’m sure Social Media Director Paul Bean’s daily efforts played a big role this week, too. Please help me continue to keep this invaluable resource working hard for you – support VDC by mailing a $108 annual Sustaining Subscriber check to P.O. Box 1547, Montpelier, VT 05601, or contribute online at Stripe.com.

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